
After spending over a decade as an independent agent and having thousands of conversations about life insurance, I’ve noticed that many people think about life insurance in terms of protecting others. But there’s another perspective worth considering – life insurance that serves your own financial needs and goals. This is what I call thinking about “me life” insurance.
For a complete overview, see understanding term life insurance.
When I work with clients, I help them understand that life insurance can be more than just a death benefit for beneficiaries. Modern policies offer features like living benefits, cash value accumulation, and financial flexibility that can benefit you while you’re alive. Let me walk you through what you need to know about choosing life insurance with your own interests in mind.
Understanding Your Life Insurance Options
The foundation of any “me life” strategy starts with understanding your basic options. Term life insurance provides pure protection at an affordable cost, making it an excellent starting point for most people’s coverage needs.
Term life gives you substantial coverage during your highest-risk years – when you have a mortgage, young children, and decades of income to replace. What many people don’t realize is that term policies now come with features that can benefit you directly:
Living Benefits Riders allow you to access a portion of your death benefit if you’re diagnosed with a qualifying terminal, chronic, or critical illness. I had a client years ago who bought a term policy with living benefits. When she was later diagnosed with ALS, she was able to access 90% of her death benefit while still living. She used that money to take a trip with her family before she passed. That’s the kind of moment that reminds me why these features matter.
Return of Premium Options let you recover all the premiums you’ve paid if you outlive the term period. While more expensive than standard term, this feature appeals to people who want protection but don’t want to “lose” their premium dollars if they never use the death benefit.
Conversion Privileges give you the right to convert your term policy to permanent coverage without medical underwriting. This protects your insurability even if your health changes, ensuring you can maintain coverage beyond the initial term period.
Term Life Insurance as Your Starting Point
Having worked with thousands of applicants over the years, I’ve learned that term life insurance serves as the perfect foundation for understanding how life insurance can work for you personally. Most people need substantial coverage – often 10 to 12 times their annual income – and term life makes this affordable during your peak earning and responsibility years.
Here’s what surprises many people about term life: it’s incredibly flexible in how it can serve your needs. You can structure the coverage amount and term length to align with specific financial goals:
- 20-year terms often align with mortgage payoff timelines
- 30-year terms can cover you until retirement when your need for income replacement decreases
- Level premium periods provide predictable costs during your budget planning years
The key insight I share with clients is that term life isn’t just about protecting others – it’s about protecting the financial plans and goals you’ve worked hard to build. When you have adequate term coverage, you’re protecting your ability to maintain your lifestyle, pay off debts, and fund important goals like your children’s education.
Evaluating Your Health for Better Rates
One area where thinking about “me life” insurance really matters is in the underwriting process. The better your health class, the more coverage you can afford, which means better protection for your overall financial plan.
What I’ve learned from having thousands of conversations is that people often underestimate their chances of getting good rates. A common misconception is that taking blood pressure medication will ruin your rates. In reality, if you’re at a healthy height and weight and taking just one blood pressure medication with good control, you can often still qualify for Preferred rates – the second-best rate class available.
Here are the factors that most significantly impact your rate class:
Build (height and weight ratio) is often the biggest determining factor. Each carrier has specific build charts, but generally, a BMI between 18.5 and 29.5 gives you the best chance at top rates.
Blood pressure control is more important than the fact that you take medication. Well-controlled blood pressure with medication often rates better than borderline high readings without medication.
Tobacco and nicotine use includes cigarettes, cigars, pipes, chewing tobacco, and nicotine replacement products. Most carriers require 12-36 months of being tobacco-free for non-tobacco rates.
Family history affects your rates, particularly parents who died before age 60 from heart disease or certain cancers. However, this is just one factor among many.
The important thing to remember is that honesty during the application process leads to better outcomes. I’ve helped hundreds of people who were declined by other agents or carriers find coverage by matching them with the right carrier for their specific health situation.
Features That Benefit You While Living

Modern life insurance policies include several features designed to provide benefits while you’re alive. Understanding these options is crucial when you’re thinking about life insurance from a “me life” perspective.
Accelerated Death Benefits are now standard on most policies. These allow you to access a portion of your death benefit if diagnosed with a qualifying terminal illness, typically with a life expectancy of 12-24 months. The benefit is usually available at no additional cost and can provide crucial financial support during a difficult time.
Chronic Illness Riders let you access benefits if you become unable to perform activities of daily living or require substantial supervision due to cognitive impairment. This coverage can help pay for long-term care expenses without requiring you to purchase separate long-term care insurance.
Critical Illness Riders provide a lump sum benefit upon diagnosis of covered conditions like heart attack, stroke, cancer, or kidney failure. Even if you recover fully, you receive the benefit, which can help cover medical expenses, lost income, or treatment costs not covered by health insurance.
Disability Waiver of Premium continues your life insurance coverage without premium payments if you become totally disabled. This ensures your coverage remains in force even when you can’t work, protecting both your beneficiaries and any cash value accumulation in permanent policies.
These riders typically cost a small additional premium but can provide substantial value. When I explain these options to clients, I emphasize that they’re buying protection for scenarios that could significantly impact their financial plans while they’re alive.
Making Coverage Decisions That Work for You
The process of choosing life insurance coverage should start with understanding your own financial goals and protection needs. I encourage clients to think beyond just “How much do my beneficiaries need?” and consider “How does this coverage support my overall financial strategy?”
Start by calculating your coverage need based on income replacement, debt elimination, and specific financial goals. A common rule of thumb suggests 10-12 times your annual income, but your actual need depends on your specific situation:
- Income replacement needs: How many years of income do you want to replace?
- Debt elimination: Mortgage, credit cards, car loans, student loans
- Education funding: College costs for children
- Final expenses: Funeral costs, estate settlement expenses
- Emergency fund replacement: Maintaining family financial stability
Consider your timeline for needing coverage. If your need is primarily during your working years while you have dependents and debts, term life insurance often provides the most cost-effective solution. If you want permanent coverage that builds cash value, that requires a different approach and higher premium commitment.
Think about your budget realistically. It’s better to have adequate term coverage you can afford than inadequate permanent coverage that strains your finances. You can always add more coverage later or convert term coverage to permanent coverage when your financial situation improves.
The Application and Underwriting Process
Understanding the underwriting process helps you prepare for a smoother application experience. As someone who’s guided thousands of people through this process, I can tell you that preparation and honesty are your best strategies.
The Application Interview covers your health history, lifestyle, finances, and reasons for coverage. Answer questions completely and accurately. Underwriters have access to medical databases and can verify most information, so honesty protects you from potential coverage issues later.
Medical Exam Requirements depend on your age, coverage amount, and health history. Many policies today qualify for accelerated underwriting, which can approve coverage in days without a medical exam if you’re reasonably healthy.
Medical Records may be requested for specific health conditions. The insurance company orders these directly from your doctors, but you can speed the process by notifying your doctor’s office to expect the request.
Timeline Expectations vary by carrier and underwriting type. Simplified issue policies can approve in minutes, accelerated underwriting typically takes 1-2 weeks, and fully underwritten policies may take 4-8 weeks depending on medical record requirements.
Don’t let the underwriting process discourage you from applying. Even if you have health conditions, there are carriers that specialize in different situations. My job is to match you with the right carrier for your specific circumstances, maximizing your chances of approval at the best possible rate.
Common Mistakes to Avoid
Having helped thousands of people obtain life insurance coverage, I’ve seen certain mistakes repeatedly that can cost people money or prevent them from getting the coverage they need.
Waiting for the “perfect time” is probably the biggest mistake I see. Something always comes up – a flat tire, unexpected expense, or other financial priority. Meanwhile, you’re one day older and potentially one day less healthy every day you wait. There’s never a perfect time, but there are many good times.
Focusing only on price without understanding the coverage differences often leads to poor decisions. When someone tells me they got a cheaper quote elsewhere, I ask about the details: health class quoted, term length, coverage amount, and included riders. Usually, the “cheaper” quote was based on assumptions that don’t match their actual situation.
Not being honest about health conditions typically backfires. Trying to hide or minimize health issues usually leads to decline or policy issues later. I’d rather work with a carrier that’s lenient on your specific condition than have you apply with the wrong carrier and get declined.
Buying too little coverage because it seems expensive defeats the purpose of life insurance. If $500,000 isn’t enough to meet your family’s needs, then $500,000 at a great rate isn’t actually a good deal.
Not reviewing beneficiary designations or keeping them updated can create problems for your family later. Life changes like marriage, divorce, births, and deaths should trigger beneficiary reviews.
The best approach is to work with an agent who takes time to understand your situation and explains your options clearly. This isn’t a purchase you want to rush or make based solely on price comparisons.

- “Me life” insurance focuses on coverage that serves your own financial goals and protection needs, not just beneficiary benefits
- Term life insurance provides affordable, substantial coverage during your peak responsibility years with features like living benefits and conversion options
- Modern policies include riders for terminal illness, chronic illness, and critical illness that provide benefits while you’re living
- Your health significantly impacts your rates, but many people qualify for better rate classes than they expect
- Honesty during underwriting and working with an experienced agent leads to better outcomes than shopping based on price alone
- The key is choosing coverage amounts and features that support your overall financial strategy and protection needs
If you’re ready to explore how life insurance can work as part of your personal financial strategy, I’m here to help. As an independent agent, I work with multiple carriers to find the right coverage for your specific situation. I can show you options that provide the protection you need at rates that fit your budget, with features that can benefit you while you’re living.
Contact me today for a personalized consultation. Let’s discuss your goals and find coverage that truly serves your needs – because protecting your financial future is just as important as protecting your family’s.

